Brand Victoria

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Brand Victoria Toolkit

Brandmarks

Logos available in a variety of formats that represent Melbourne as a destination in which to live, work, study and visit.

Still images

Over 1000 photographs depicting Melbourne and Victoria, including sector specific images in key areas such as education and business investment.

Moving images

In addition to the Brand Victoria video, footage featuring scenes from Melbourne and Victoria is available on the website.

Templates

A range of templates are available to make the creation of consistent marketing materials simple and straightforward. Includes powerpoint presentations, brochures, and banners.

Research

A topline summary of research results outlining consumer perceptions of Melbourne and Victoria.

To use the brand, you first need to register on this website.

Register to use Brand Victoria